 |
Beep Beep –
Watch out it’s Mr. Toad! |
|
|
| Why do so many perfectly responsible executives
and drivers turn into some kind of a demon whenever they get
behind the wheel of a rental vehicle, asks Rosemarie Spiers,
director of Aon Rental Business Services, who reviews the most
recent trail
of resulting wreckage. |

Rosemarie Spiers, director,
Aon Rental Business Services |
 |
| Rental vehicles are mostly new,
very well maintained and come with the latest safety devices,
so it’s rarely the vehicle that is the danger. |
|
Managers of companies and rental executives often wonder how they
can persuade their drivers and hirers to treat rental vehicles as
if they were their own pride and joy.
Perhaps getting the rental staff off to the best possible start is
the answer, but with deliveries to companies’ headquarters,
hurried airport transactions and impatient customers tapping local
rental counters, this isn’t always possible. Even when there
is time for a normal handover process, this often turns into some
kind of virility test. So if a pleasant young rental agent asks any
self respecting middle-aged hirer “do you know how to drive
this vehicle?” the inevitable answer will be “yes of course,
my dear”.
This is the point when the “Mr Toad” complex cuts in.
Too many hirers can’t wait to head for the open road, so ignoring
the consequences off they go.
With most standard vehicles being a lot less standard than they used
to be, and with a dashboard festooned with a dazzling array of switches,
gadgets, gizmos, novelties and computer wizardry, surely it’s
better to explain these before the hirer is let loose on the unsuspecting
public. No good letting someone unfamiliar with the vehicle try to
puzzle these gadgets out when their curiosity finally gets the better
of them, whilst at the same time batting along the nearest motorway.
Even simple instructions, such as adjusting wing mirrors, seat position,
headrests and learning how the reverse gear engages, assume huge significance
when different people constantly take charge of a rental vehicle.
Not only do they frequently have accidents in the rental company car
park before setting off, but are a real danger to their passengers
and other road users once they have left the premises.
Learning by accident
Allowing “Mr Toad” to get himself into a hole is daft,
dangerous and potentially very expensive, as the following outcomes
illustrate. On top of the obvious financial impact on the rental companies’
insurance, there is the very serious impact of the pain and suffering
caused.
• Head-on collision while hirer was examining unfamiliar vehicle
controls – multiple injuries to three people: cost of claim
£750,000
• Bystander crushed against wall because driver was not used
to reversing a large van: cost of claim £185,000
• Hirer unfamiliar with minibus handling characteristics at
speed, hit the road barrier and rolled down a slope, injuring 15 passengers:
cost of claim £1,250,000.
• Hirer’s arm almost severed through unfamiliarity with
operating a truck’s tail-lift: cost of claim £95,000.
These people and those with them learned the hard way.
Rental vehicles are mostly new, very well maintained and come with
the latest safety devices, so it’s rarely the vehicle that is
the danger. Rental agents want to see their customers return safely
and satisfied, and hopefully back for many more rentals, so they would
rather spend a little extra time where needed at the time of rental.
But hirers should know that it is their responsibility to operate
these machines safely for their own sake and that of other people.
So be aware and check that “Mr Toad”
does not appear next time you rent a vehicle! Aon
Rental Business Services (part of Aon Corporation) are Insurance
Brokers and Risk Management Advisors to vehicle rental companies and
can be contacted on 0118 929 5100. |
|
|